NYC Emcee/activist/sociologist Awkword has a new video for his song “Throw Away The Key (on Police Violence, Prisons)”, which is meant to inspire people to take a critical look at the entire law enforcement and criminal “justice” system and realize that it amounts to what he (and many, many others) describe as modern day slavery.
The song comes from Awkword’s upcoming album World View , which comes out late 2013 and is supposed to be stacked with socially and culturally conscious content. 100% of the album’s proceeds will go to the charity Guns for Cameras (Aim to Live) and the album is sponsored by The DJ Booth and The Morgan Stanley Foundation. For World View, Awkword enlisted the services of some of today’s top beatsmiths, including NYC producers Harry Fraud, Numonic, and Domingo. Of course the contributions aren’t limited to instrumental side; KRS-One, Sean Price, Joell Ortiz, Ill Bill (Non Phixion/La Coka Nostra), Slug (Atmosphere), and Chino XL are among those to lend voices to Awkword’s cause . In total, the album features chip-ins from artists hailing from 20 countries spanning “every continent” (oh shiz… Antarctica’ too?!). According to official Awkword promo, the album is “designed to connect us worldwide through Hip Hop music & culture.” That definitely a lofty goal, but it’s one that Surreal Soundscapes supports absolutely and it’s absolutely worth striving for. It also seems like Awkword might be just the right dude for the job. In high school, he partnered with the Anti-Defamation league to create his school’s first annual Diversity Day and while pursuing his Sociology degree, he Launched Vassar College’s Prison Reform Group. Through the group he lobbied for reforms to New York State’s Rockefeller drug laws and volunteered at a variety of penal/rehabilitation institutions like Green Haven penitentiary. These are just a couple examples of the man’s mission-oriented works. Take a more in-depth look at his story and the interesting story of the remix contest that inspired the World View album via Awkword’s website. Though you may want to hold up a sec and check out the visual for another Awkword joint – “The People’s Champ” – we’re throwing in as a bonus. The subject matter is slightly less heavy, but the bars are far from light-weight.